Customer Case


Challenges encountered

  • Repositioning a product-oriented tech company as a player in the energy transition
  • Make the company attractive to potential buyers
Client calyptus AC

Calyptus intervention

  • Equity story : messaging, baseline
  • Site redesign
    • Highlighting corporate content vs. product
    • Offer segmentation
    • News
  • Proactive press relations, media monitoring
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Our results

  • A website 10 times more visited
  • Recognition for the profession
  • Increased media visibility
  • A buyout by Total in September 2018

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Our services for this customer

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